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Eurasian Journal of Economic and Business Studies

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Vol 63, No 1 (2022)
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5-30 21
Abstract

The research has been conducted to study the impact of brand image and Quality on the customer's purchasing behavior of imported brand clothing in Kazakhstan. The study's objectives were to investigate the factors influencing customer behavior, including brand image and Quality. As well as to investigate the influence of consumer behavior on buying decisions. This was a qualitative inquiry by definition. For this research, a random sample of 500 working persons in Astana city was chosen; however, only 408 of them participated and provided their responses as survey respondents. This study's participants were asked to fill out a questionnaire to gather data. Statistical software (SPSS) was used to analyze the data. To validate the hypothesis, the correlation was applied to the results. This study employs multivariate analysis to investigate consumer behavior and purchasing decisions, with the influence of the two predictors (brand image and Quality) weighed against the mixture of the two outcome variables. The correlation and multivariate analysis results indicate that Quality impacts both consumer behavior and purchasing decisions on foreign clothing companies, while the brand image does not deal with the customer's buying decision. Also, it has explored that consumer behavior has a positive association with their decision to buy from foreign clothing companies. This study will assist in gaining awareness of existing market tastes in Kazakhstan and how it will assist in estimating the customer's potential needs, desires, and desires, patterns.

 
31-61 40
Abstract

The issue of human resource management (HRM) is critical to economic growth, particularly in the countries like the Commonwealth of Independent States (CIS) and in the transition economies of Central and Eastern Europe (CEE). The growing number of multinational corporations (MNCs) as one of the main drivers of the internationalization process in the HRM sector has attracted considerable attention from management scholars worldwide. The aim of this report is to discuss and analyse HRM performance and HRM practices in subsidiaries of MNCs in Kazakhstan, as the largest recipient of foreign direct investment (FDI) among CIS countries. The methodological approach of this study is based on the analysis of Poór et al. (2017) work on HRM performance and practices combined by cross-cultural management (CCM) of HRM in GLOBE study (House et al., 2004). It found that the subsidiaries of the MNCs in Kazakhstan tend to adopt the divergence of HRM functions and practices instead of the convergence concept by giving more freedom to the local HR departments in managing their HR roles and strategies. In terms of leadership style, Kazakhs prefer charismatic and team-oriented styles and belong to the societal cultural practices in the cultural dimensions of power distance and group collectivism. The implication practices of the study may help HR practitioners in both private sectors and public government administrations to understand about the importance of HRM policies and practices characteristics and behaviours amongst the MNCs subsidiaries a country, in achieving and improving labor productivity and business efficiency.

 
62-79 20
Abstract

The chemicals and petrochemicals industry is currently one of the world's leading international economies. But at the same time it also remains an industry where harmful, difficult and hazardous working conditions for workers are present. All occupational safety and health protection measures must be aimed at achieving the main objective of reducing the level of occupational diseases on the basis of, first and foremost, preventive work on risk factors. Professional activity at chemical and petrochemical enterprises reveals the necessity to develop a clear algorithm of occupational risk analysis, which has a common basis with assessment of other technical risks. The chemical and petrochemical industry is an industry with a large number of risks: risk of fire, risk of explosion, risk of leakage of harmful chemicals, risk of evaporation of harmful chemicals. All these risks entail risks of getting sick: respiratory tract cancer, etc. and the resulting disability or disablement.

This article examines some methods of occupational risk assessment in the chemical and petrochemical industry. Analysis of methodologies such as the ranking of occupational hazards, the Kwij Al-Dalemi occupational risk assessment, as well as the French experience of the Laboratory Laboratory Network-Prevention Network-National Surveillance for Occupational Diseases (Research National de Vigilance et de Prevention des Pathologies Professionneles, RNV3P) and the US experience of LHAT-Laboratory for Hazardous Substances Assessment in Iowa State in the USA. The article details the methodology for ranking occupational hazards in chemical plants and shows the ranking of occupational hazards by priority and their short- and long-term exposure.

 
80-99 31
Abstract

The article is aimed to analyze the migration process of labor resources taking place in the regions of Kazakhstan within the EEU conditions. Comparative analysis of international labor migration theories and their relation to the migration process in the regions of Kazakhstan were outlined in the paper. Moreover, a comparative analysis of the dynamics of internal and external migration in the Republic of Kazakhstan and regions was carried out. The study justified the ways to decelerate the negative dynamics of population migration in the context of the EEU.  According to the results of the analysis, the largest number of migrants migrated from Turkestan, Almaty, and East Kazakhstan regions in recent years. Furthermore, Zhambyl and Karaganda regions are among five regions with recorded negative migration balances.   These trends reflect the current demographic and economic security issues of the country, especially in regions with a sharply declining population. Therefore, it is essential to control the flow and pace of migration, the direction of migration, by improving the living conditions of the population and providing employment in distant regions.

 
100-118 17
Abstract

It is significant to resolve important socio-economic tasks such as increasing the availability of housing for the population, increasing the share of housing owners in order to stabilize society. To provide solutions, there is a necessity to form a market housing financing system that meets the competitive demand of the population for housing. The main directions of worldwide recognized long-term financing of housing construction are mortgage lending and the system of construction savings. Therefore, for Kazakhstan, the effective formation of the mortgage lending system is one of the priorities of housing policy. At the current stage of Kazakhstan's development, the mortgage lending system is the most important direction for the development of long-term housing financing. International experience depicts that the development of mortgage lending brings maximum benefits for the state and the country's economy as a whole. This is explained, first of all, by the fact that it affects problems of a housing nature and is quite significant on the part of the social policy of the state. Taking into account the multilateral socio-economic effect of the development of the mortgage lending system, this problem is presented as particularly relevant for Kazakhstan.

Moreover, it is essential to study the current results of the system over the past years and determine the level of development of the mortgage lending system in modern conditions to provide an analysis of the current state of mortgage lending in the country. The analysis of statistical data on the indicators of mortgage lending is carried out. The study encompasses the main issues related to the current state of mortgage lending in the Republic of Kazakhstan.

 


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ISSN 2789-8253 (Print)
ISSN 2789-8261 (Online)