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Eurasian Journal of Economic and Business Studies

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Vol 62, No 4 (2021) Rebranding of OLX Ad Service Platform Abstract  PDF (Eng)  similar documents
Aizhana Maldynova, Zarina Jarlkaganova, Kousar Zaheer
"... in working with brands, one of which is rebranding. Rebranding is a brand-changing system that companies ..."
 
Vol 63, No 1 (2022) Impact of Brand Image and Quality on Purchasing Decision on Foreign Clothing Companies among Working Adults in Kazakhstan Abstract  PDF (Eng)  similar documents
Alisher Mamedov, Abdol Ali Khatibi, Jacquline Tham
"... and purchasing decisions on foreign clothing companies, while the brand image does not deal with the customer ..."
 
Vol 62, No 4 (2021) The Influence of Social Networks on the Choice of a University Brand by Generation Y Abstract  PDF (Eng)  similar documents
Gaukhar Mukhamediyeva, Nargiza Aliyeva
"... of a university brand by representatives of generation Y. The data was collected through an online survey using ..."
 
Vol 61, No 3 (2021) Digitalization of Business Processes in Kazakhstani Companies Abstract  PDF (Eng)  similar documents
Alua Kazybayeva, Ella Pak
"... , various CRM systems that allow you to partially or completely automate a particular process in the company ..."
 
Vol 53, No 3 (2019) The Features of Management Accounting in Appraisal Companies Abstract  PDF (Eng)  similar documents
Aida Daniyar, Rashid Ruzanov
"... companies. Appraisal activity is one of the aspects of the multi-faceted concept of «appraisal», which also ..."
 
Vol 67, No 3 (2023) Sustainability Covenants as a Financial Measure to Enhance the Efficiency of Companies Abstract  PDF (Eng)  similar documents
Stefan Noack, Ilona Bordiyanu, Bernd Zirkler, Christian Brauweiler
 
Vol 54, No 4 (2019) Market Efficiency of Listed Companies: Kazakhstani Case of Investment in the Public Limited Company vs Deposit in the Second-Tier Bank Abstract  PDF (Eng)  similar documents
Zhuldyz Igenov
"... the “KAZ Minerals”) takes origin from 1930 and as for now it is leading international company ..."
 
Vol 67, No 3 (2023) The Use of Instagram in Impulsive Fashion Purchases amongst Kazakhstani Centennials Abstract  PDF (Eng)  similar documents
Aigerim Kazhmuratova, Zhazira Kakitayeva, Zhazira Tymbayeva, Dinara Satybaldiyeva, Leona Tam
"... were obtained: 1) activities of fashion brands and friends' recommendations on Instagram act as stimuli ..."
 
Vol 69, No 3 (2025) ESG Approach to Financial Sustainability of Kazakhstan’s Oil and Gas Companies Abstract  PDF (Eng)  similar documents
Aliya Uralova, Gulzada Shakulikova, Aigul Yesturlieva, Nazgul Syrlybayeva, Gulimai Amaniyazova
"... on the strategic sustainability of oil and gas companies in Kazakhstan in the context of ESG integration ..."
 
Vol 67, No 2 (2023) Innovative Potential of the Oil and Gas Industry of Kazakhstan Abstract  PDF (Eng)  similar documents
Aizhana Maldynova, Gulbagda Bodaukhan, Gulraykhan Aitkhojaeva, Assel Ilyas, Baglan Murzabekova
 
Vol 67, No 1 (2023) Digital Technologies in the Transport and Logistics Industry: Barriers and Implementation Problems Abstract  PDF (Eng)  similar documents
Elmira Baimukhanbetova, Rashid Tazhiyev, Urikkul Sandykbayeva, Aruzhan Jussibaliyeva
"... in transport and logistics companies during digital technologies implementation in their activities Developing ..."
 
Vol 67, No 3 (2023) Determination of the Role of Elements Affecting the Formation of the City Image of Turkestan Abstract  PDF (Eng)  similar documents
Symbat Nakhipbekova, Zhassulan Sadykov, Nurlykhan Abdiqadyr, Almas Dzhaksilikov, Turdibuvi Kazakbayeva
"... This study examines the influence of various factors on the branding process of Turkistan city ..."
 
Vol 61, No 3 (2021) E-commerce Jump 2020, the Survey of Suppliers and Consumers in Kazakhstan, as well as Ways for Growth Following Worldwide Leaders Examples Abstract  PDF (Eng)  similar documents
Tatyana Soldatenko, Saira Yessimzhanova
"... Covid19 restriction reality. The present situation with the pandemic forced more and more consumers ..."
 
Vol 54, No 4 (2019) Development of Economic Science Through the Concept of Economic Competition Abstract  PDF (Eng)  similar documents
Perizat Orynbet, Mohamed El-Hodiri
"... action in any situation at any time to overcome it. Competition is the contest of organizations ..."
 
Vol 57, No 3 (2020) The Importance of Implementing Digitalization in Kazakhstan Abstract  PDF (Eng)  similar documents
Dinara Yermekbayeva, Alina Rakhmatullina
"... in large world companies. It begins from the first department that has undergone digitalization ..."
 
Vol 67, No 1 (2023) Exploring the Impact of Market Orientation and Innovation on Firm Performance in the Beverage Industry: The Mediating Role of Innovation Abstract  PDF (Eng)  similar documents
Fuat Karaev, Metin Mercan
"... and competitive advantage. Therefore, it is recommended that beverage companies invest more in innovation ..."
 
Vol 61, No 3 (2021) Theoretical Exploration of Consumer Behavior Abstract  PDF (Eng)  similar documents
Eduard Khegay, Sanzhar Aubakirov
"... effect on company’s revenue.   ..."
 
Vol 69, No 4 (2025) Ecotourism Business and Marketing Strategies: Insights from Kazakhstan and Global Leaders Abstract  PDF (Eng)  similar documents
Aliya Zhaksybay, Gulzada Mukhamediyeva
"... certification into national brands and maintain an Owned/Shared-media–heavy outreach, whereas Kazakhstan relies ..."
 
Vol 67, No 2 (2023) Guest Loyalty Programs of Chain Hotels: The Case of Turkey Abstract  PDF (Eng)  similar documents
Ramazan Güzel, Kutay Oktay, Ultugan Orynbaeva
"... The increasing competition among companies has forced them to adopt new marketing methods ..."
 
Vol 67, No 4 (2023) The Effects of Trade Related Sanctions on Russia on Kazakhstan’s International Trade in Goods Abstract  PDF (Eng)  similar documents
Kairat Moldashev
"... . There is also evidence of sanction evasion by Kazakhstani companies, reflected in changes in the structure ..."
 
Vol 58, No 4 (2020) Cooperative R&D and Technological Innovation Performance between Enterprises: An Empirical Analysis Based on the 2019 World Bank Survey of Kazakhstani Enterprises Abstract  PDF (Eng)  similar documents
Akan Nurbatsin
"... Kazakhstani companies have a long-standing problem of low technological innovation performance ..."
 
Vol 69, No 1 (2025) Assessment of ESG Efficiency of Oil and Gas Sector in Kazakhstan Abstract  PDF (Eng)  similar documents
Galymzhan Beisembayev, Assel Akhmetkyzy
"... , and governance) efficiency of oil and gas companies in Kazakhstan based on the developed methodological ..."
 
Vol 69, No 4 (2025) Factors Influencing Women’s Participation in the ICT Sector of Kazakhstan: Barriers and Drivers Abstract  PDF (Eng)  similar documents
Peter Karascony
"... . Empirical data from the World Bank's Enterprise Survey (2024) were used, which included 1,013 companies ..."
 
Vol 58, No 4 (2020) Liquid Biofuels: Sustainable Development Analysis Abstract  PDF (Eng)  similar documents
Bulcsú Remenyik, Vasa László, Dávid Lóránt, Varga Imre
"... . The projects of the Széchenyi 2020 program and the Hungarian Multinational Oil and Gas Company (MOL) promote ..."
 
Vol 66, No 4 (2022) Internal Reasons for the Low Efficiency of QMS in many Kazakhstanis Enterprises Abstract  PDF (Eng)  similar documents
Zhassulan Kushebayev, Gusman Moldashev, Karlygash Daurenbekova, Aruzhan Jussibaliyeva
"... and improvement of quality management systems (QMS) and total quality management (TQM) of companies and firms ..."
 
Vol 67, No 2 (2023) Project Management in Strategic Planning of Enterprises at the Present Stage Abstract  PDF (Eng)  similar documents
Nurbakhyt Nurmukhametov, Zhanna Bulkhairova, Onaikhan Zhadigerova, Gauhar Saimagambetova
"... plan and its good execution do not guarantee that the company will be able to completely avoid periods ..."
 
Vol 67, No 2 (2023) Analysis of Features of Investment Attractiveness of Agriculture in Kazakhstan Abstract  PDF (Eng)  similar documents
Vilnara Alibekova, Sultan Abildaev, Karlygash Shaldarbekova
"... , especially during a change in the geopolitical situation, against the background of which Kazakhstan may ..."
 
Vol 67, No 2 (2023) Analysis of the Receipts of the National Fund of Kazakhstan Abstract  PDF (Eng)  similar documents
Nurlan Nurseiit
"... of deductions of oil companies' income to the fund, domestic oil production, the tenge exchange rate against ..."
 
Vol 69, No 3 (2025) Competency Mapping for Industry 4.0: An Empirical Study of Kazakhstan’s Entrepreneurial Sector Abstract  PDF (Eng)  similar documents
Assel Sadenova, Saltanat Suieubayeva, Marina Kozlova, Jolanta Słoniec
"... , with large companies demonstrating a higher level of digital and technological skills. The findings formed ..."
 
Vol 69, No 1 (2025) Banking Profitability, Inflation and GDP Relationship: A Monte Carlo Scenario Analysis for Turkey Abstract  PDF (Eng)  similar documents
Olcay Ölçen
"... to this situation. On the other side, the period was very hard for Turkey and the banking industry. In the final ..."
 
Vol 64, No 2 (2022) Development of Entrepreneurship as a Main Priority in Ensuring Youth Employment Abstract  PDF (Eng)  similar documents
Elvira Buitek, Мarziya Мeldakhanova, Saule Kaliyeva
"... employment, where there should be taken into account the current situation in youth entrepreneurship ..."
 
Vol 68, No 1 (2024) Sustainability Complexities in Supply Chains: A Qualitative Study utilizing Social Systems Theory Abstract  PDF (Eng)  similar documents
Alexander Neske, Ilona Bordiyanu, Christian Brauweiler
"... in their supply chains. As supply chains consist of various actors and the consideration of sustainability ..."
 
Vol 64, No 2 (2022) Formation and Development of Digital Hubs in Kazakhstan: Risks, Drivers and Mechanisms Abstract  PDF (Eng)  similar documents
Anel Kireyeva, Aruzhan Jussibaliyeva, Galiya Seitkan
"... and practical publications. The authors revealed that various programs for the formation and development ..."
 
Vol 68, No 3 (2024) The Impact of Urbanization on Air Quality in Largest Сities of Kazakhstan Abstract  PDF (Eng)  similar documents
Assel Bekbossinova, Amir Niyazbekov
"... of economic growth on the environmental situation, as this allows us to develop strategies to improve air ..."
 
Vol 56, No 2 (2020) Destination Management Approach for Sustainable Tourism Development in Kazakhstan Abstract  PDF (Eng)  similar documents
Klara Mamutova
"... management system through DMOs, which at various levels play a key role in tourism destinations development ..."
 
Vol 67, No 1 (2023) Corporate Social Responsibility in Kazakhstan: Current State and Ways of Development Abstract  PDF (Eng)  similar documents
Zhanna Bulkhairova, Galiya Bermukhamedova, Aisulu Dzhanegizova, Saule Primbetova
"... conditions, increasing the level of trust in it among various economic agents. Results: the authors also ..."
 
Vol 66, No 4 (2022) Factors Influencing the Increase in Online Purchases by Rural Women after the COVID-19 in Kazakhstan Abstract  PDF (Eng)  similar documents
Anel Kireyeva, Akan Nurbatsin
"... , the influence of various factors of the respondents of women in Kazakhstan on the change in the number ..."
 
Vol 66, No 4 (2022) The Agricultural Sector in the Republic of Kazakhstan: Analysis of the State, Problems and Ways of Solution Abstract  PDF (Eng)  similar documents
Saltanat Suieubayeva, Oksana Denissova, Aliya Kabdulsharipova, Aylin Idikut Ozpenсe
"... of economic analysis, such as comparison and details. The method of analysis allows us to study various ..."
 
Vol 66, No 4 (2022) Investment in Education as a Factor of Economic Growth of the Country Abstract  PDF (Eng)  similar documents
Saltanat Baidybekova, Sandugash Sauranbay, Dinara Yermekbayeva
"... in education; disclosure of the prospects for investing in education. Methods. During the research, various ..."
 
Vol 67, No 3 (2023) Assessment of Trends in the Development of Regional Differences in Kazakhstan Abstract  PDF (Eng)  similar documents
Raigul Doszhan, Akbota Anessova, Akan Nurbatsin
"... contributions, while other regions receive significant funds based on various factors such as natural resources ..."
 
Vol 67, No 2 (2023) Analysis of Environmental Factors in the Development of the Regions of Kazakhstan Abstract  PDF (Eng)  similar documents
Gaukhar Kenzhegulova, Makpal Bekturganova, Zhansaya Imangali
"... pollution on various aspects of human life and regional development. In the paper, it was decided to use ..."
 
Vol 69, No 1 (2025) Econometric Analysis of the Tourist Flow in Kazakhstan: Trends, Factors and Forecasts Abstract  PDF (Eng)  similar documents
Saule Serikbayeva, Zhaxylyk Akimov, Sandugash Bissariyeva, Mauye Anuarkhan, Gulzhazira Kenzhebayeva
"... to various factors, and forecasting the future state of the industry using the Markov model. The results ..."
 
Vol 68, No 2 (2024) Examining Monetary and Non-Monetary Incentives for Public Servants in Kazakhstan: Empirical Evidence Abstract  PDF (Eng)  similar documents
Baurzhan Bokayev, Aigerim Amirova, Zulfiya Torebekova
"... . The theoretical part examines various aspects of motivation and its types and provides an overview of the state ..."
 
Vol 68, No 1 (2024) Assessment of the Global Experience of Strategies for Gender Asymmetry Reduction Abstract  PDF (Eng)  similar documents
Anel Kireyeva, Yerkezhan Kenzheali
"... and general trends. Despite the implementation of various government policies and standards aimed at achieving ..."
 
Vol 67, No 4 (2023) Evaluation of the Effectiveness of the “Green” Growth Policy Pursued at the Regional Level in the Republic of Kazakhstan Abstract  PDF (Eng)  similar documents
Oxana Denissova, Anargul Belgibayeva, Saltanat Suieubayeva
"... at the regional level. An analysis of various approaches to assessing the sustainability of the socio-economic ..."
 
Vol 67, No 4 (2023) Digitalization and Labor: The Role of Online Education in Global Workforce Development Abstract  PDF (Eng)  similar documents
Bazhan Turebekova, Aidar Konysbay, Elena Popkova
"... with 105 participants, encompassing various demographics and educational backgrounds. The questionnaire ..."
 
Vol 55, No 1 (2020) Conceptual Basis for Forming the Competitive Resource Model in Kazakhstan Abstract  PDF (Eng)  similar documents
Elvira Buitek, Zhanar Yeszhanova
"... human resources and studies the various approaches of identifying it. Results/Findings directed ..."
 
Vol 55, No 1 (2020) The Role of Tax Revenues in Ensuring Sustainable Economic Growth of the Republic of Kazakhstan Abstract  PDF (Eng)  similar documents
Manshuk Dosmanbetova, Natalia Kaderova
"... subdivisions, the tax authorities at various levels, the Ministry of national economy of Kazakhstan ..."
 
Vol 69, No 4 (2025) A Bibliometric Investigation of the Roles and Obstacles of Women's Leadership in the Corporate Sector Abstract  PDF (Eng)  similar documents
Rab Nawaz Lodhi, Zahida Parveen
"... and the various challenges they face in corporate management. The study's goal is to determine the leading ..."
 
Vol 68, No 2 (2024) Availability and Quality of Medical Services in Kazakhstan: the Urban-Rural Context Abstract  PDF (Eng)  similar documents
Lazat Spankulova, Zaure Chulanova, Adilet Konyrbay
"... for various groups of the population, depending on their place of residence. Based on a comprehensive study ..."
 
Vol 66, No 4 (2022) Comparative Evaluation of the Effectiveness of High- tech Project Management: the Experience of Japan, Israel and Kazakhstan Abstract  PDF (Eng)  similar documents
Assel Kozhakhmetova, Zhanar Tazhiyeva, Ainur Amirova, Urikkul Sandykbayeva
"... the world in the era of the digitalisation of various industries. The successful completion of high-tech ..."
 
Vol 68, No 3 (2024) The Role of Digital Technologies in Promoting Gender Equality in Kazakhstan Abstract  PDF (Eng)  similar documents
Yeldar Mubarakov, Ilona Bordiyanu, Elvira Nurekenova
"... of digital technologies in promoting gender equality, assess their impact on various aspects of women's lives ..."
 
Vol 59, No 1 (2021) Innovative Technologies Against the COVID-19’s Challenge: Education Issues Abstract  PDF (Eng)  similar documents
Hans-Christian Brauweiler, Aida Yerimpasheva
"... the various technologies that assist systems of healthcare and education in diverse aspects to outlive against ..."
 
Vol 59, No 1 (2021) Regularization of Predictors of GDP and Individual Sectors of the Economy of the Republic of Kazakhstan Abstract  PDF (Eng)  similar documents
Amanbay Assylbekov, Bayan Assylbekova, Roland Giese
"... , passenger dispatch directly depend on: unemployment rate, wages, GDP per capita, various types of services ..."
 
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