ejebsEurasian Journal of Economic and Business StudiesНазвание журнала на русском2789-82532789-8261University of International Business named after K. Sagadiyev LLP10.47703/ejebs.v3i53.2ejebs-194Research ArticleСтатьиForming Strong Guest Loyalty: Sustainable Development of Hotel Industry on the Example of Small-HotelsNaimanbayevaDanaUniversity of International BusinessKazakhstan2019300920195331527Copyright © Naimanbayeva D., 20192019Naimanbayeva D.Naimanbayeva D.Данная работа распространяется под лицензией Creative Commons Attribution 4.0.This work is licensed under a Creative Commons Attribution 4.0 License.https://ejebs.uib.kz/jour/article/view/194
consumer behaviorguest loyaltysmall local hotelsmini-hotelshotel serviceforming guest loyalty as a part of marketing strategyReferencesBerezan O., Raab C., Yoo M. and Love C. (2013). Sustainable hotel practices and nationality: The impact on guest satisfaction and guest intention to return. International Journal of Hospitality Management. DOI.org/10.1016/j.ijhm.2013.03.010Berezan O., Raab C., Yoo M. and Love C. (2013). Sustainable hotel practices and nationality: The impact on guest satisfaction and guest intention to return. International Journal of Hospitality Management. DOI.org/10.1016/j.ijhm.2013.03.010Bitter N.V. (2014). Organizing management system of companies’ and clients’ relationships. International Journal of Hospitality Management. 34(1):227–233.Bitter N.V. (2014). Organizing management system of companies’ and clients’ relationships. International Journal of Hospitality Management. 34(1):227–233.Bowie D. and Buttle F. (2004). Hospitality marketing. Oxford: Butterworth-Heinemann.Bowie D. and Buttle F. (2004). Hospitality marketing. Oxford: Butterworth-Heinemann.Carlbäck M. (2015). Strategic entrepreneurship in the hotel industry: the role of chain affiliation. Journal of Hospitality & Tourism Research. 35(1), 3-23.Carlbäck M. (2015). Strategic entrepreneurship in the hotel industry: the role of chain affiliation. Journal of Hospitality & Tourism Research. 35(1), 3-23.Chudnovskij A.D. (2011). Guidelines for the forming consumer motivations in tourists. Hospitality Research Journal. 20(3), 1-16.Chudnovskij A.D. (2011). Guidelines for the forming consumer motivations in tourists. Hospitality Research Journal. 20(3), 1-16.Chudnovskij A.D. and Palshkov A.D. (2012). Modern consumers’ requirements for the organization of business meetings and events. Hospitality Research Journal. 23(2), 198–200.Chudnovskij A.D. and Palshkov A.D. (2012). Modern consumers’ requirements for the organization of business meetings and events. Hospitality Research Journal. 23(2), 198–200.Donskova L.I. and Dunec A.N. (2008). Modern approaches to the assessing the quality of service activity: practical experience (by the example of research of hotel activities). 4(13),197–205.Donskova L.I. and Dunec A.N. (2008). Modern approaches to the assessing the quality of service activity: practical experience (by the example of research of hotel activities). 4(13),197–205.Duhovnaja L.L., Kobeleva O.V., Shpagina I.V. Small hotels: Problems and development prospects. Retrieved from http://www.naukaru.ru/journal/article/view/19729Duhovnaja L.L., Kobeleva O.V., Shpagina I.V. Small hotels: Problems and development prospects. Retrieved from http://www.naukaru.ru/journal/article/view/19729Glotova M.A. Small hotel as a growing segment in the structure of accommodation facilities, St. Petersburg, 2015. p. 125–129.Glotova M.A. Small hotel as a growing segment in the structure of accommodation facilities, St. Petersburg, 2015. p. 125–129.Kleindorfer P.R., Singhal K., VanWassenhove L.N., Sustainable operations management, 2005, p. 482–492.Kleindorfer P.R., Singhal K., VanWassenhove L.N., Sustainable operations management, 2005, p. 482–492.Kosheleva A.I. (2012). Features of consumer behavior in the hospitality and tourism market. Moscow, Academia.Kosheleva A.I. (2012). Features of consumer behavior in the hospitality and tourism market. Moscow, Academia.Kovaleva N.I. and Nikol'skaja E.Yu. (2015). Improving the hotel services quality at enterprises of hospitality industry. Sankt-Petersburg, Peter.Kovaleva N.I. and Nikol'skaja E.Yu. (2015). Improving the hotel services quality at enterprises of hospitality industry. Sankt-Petersburg, Peter.Kovaleva N.I. and Nikol'skaja E.Yu. (2016). Management of customers’ behavior of hotel. Sankt-Petersburg, Peter.Kovaleva N.I. and Nikol'skaja E.Yu. (2016). Management of customers’ behavior of hotel. Sankt-Petersburg, Peter.Law of the Republic of Kazakhstan on Tourist Services. Retrieved from https://online.zakon.kz/Document/?doc_id=31566262#pos=1;-110Law of the Republic of Kazakhstan on Tourist Services. Retrieved from https://online.zakon.kz/Document/?doc_id=31566262#pos=1;-110Levykin V.M. and Djevon V.V. (2014). Developing a mathematical model of the timing of the project mini-hotels, improving its competitiveness. Tourism Management. 32, 310-320.Levykin V.M. and Djevon V.V. (2014). Developing a mathematical model of the timing of the project mini-hotels, improving its competitiveness. Tourism Management. 32, 310-320.Levykin V.M. and Djevon V.V. (2014). Studing customer satisfaction and loyalty in the mini-hotel project. Tourism Management. 33, 270-276.Levykin V.M. and Djevon V.V. (2014). Studing customer satisfaction and loyalty in the mini-hotel project. Tourism Management. 33, 270-276.Nikol'skaja E.Ju. and Vahrina Yu.V. (2015). Increasing hotel customer. Moscow, Academia.Nikol'skaja E.Ju. and Vahrina Yu.V. (2015). Increasing hotel customer. Moscow, Academia.Shahovalov N.N. (2007). Internet Technology in Tourism. Retrieved from http://www.naukaru.ru/journal/article/view/17394Shahovalov N.N. (2007). Internet Technology in Tourism. Retrieved from http://www.naukaru.ru/journal/article/view/17394Xu X. and Gursoy D. (2015). Influence of sustainable hospitality supply chain management on customers’ attitudes and behaviors. Annals of Tourism Research. 37(2), 397–422.Xu X. and Gursoy D. (2015). Influence of sustainable hospitality supply chain management on customers’ attitudes and behaviors. Annals of Tourism Research. 37(2), 397–422.Zaltman, G. and Coulter R.H. (1995). Seeing the voice of the customer: Metaphor-based advertising research. Journal of Travel Research. 45, 140–149.Zaltman, G. and Coulter R.H. (1995). Seeing the voice of the customer: Metaphor-based advertising research. Journal of Travel Research. 45, 140–149.
The authors declare that there are no conflicts of interest present.